I’ve just figured something out. At the risk of seeming immodest, I’m WAY more creative than the people who run the “guerrilla marketing” companies whose websites I’ve seen on the Internet. Sorry, geniuses, but hiring “street teams” via Craigslist is NOT cutting-edge. (For the uninitiated, “street teams” are attractive young people who walk around high-traffic [...]

This is further proof that a lot of “experts” don’t have Clue One. This guy was a Big Time executive at HBO and he’s putting money into this basketball/trampoline hybrid, which has already failed once. Here’s my newest Rule of Business: if it couldn’t increase the audience on Spike Friggin’ TV last time it was [...]