AT THE RISK OF SEEMING IMMODEST…
- 04.22.08
- Publicity, Ideas, Publicity Stunts, Radio
- 2 Comments
I’ve just figured something out. At the risk of seeming immodest, I’m WAY more creative than the people who run the “guerrilla marketing” companies whose websites I’ve seen on the Internet. Sorry, geniuses, but hiring “street teams” via Craigslist is NOT cutting-edge. (For the uninitiated, “street teams” are attractive young people who walk around high-traffic [...]
ANOTHER DAY, ANOTHER SWAROVSKY-COVERED TURD
- 08.16.07
- Publicity
- No Comments
OK, this has gone beyond the joke level! Just make it stop, electronic gadget-making people. Do you all have some kind of bet among yourselves about who can cover the most mediocre piece of electro-crap with Swarovsky (it’s always Swarovsky) crystals? Take the pieces of over-priced glass off these things and they’re run-of-the-mill thumb drives [...]
THE LAZIEST P.R. STUNT OF ALL TIME GETS AN UPGRADE
- 08.12.07
- Publicity
- No Comments
As everyone who’s read this blog for any length of time knows, I’m forever pointing out various iterations of the Laziest P.R. Stunt Of All Time, namely gluing a bunch of Swarovsky (it’s always Swarovsky) crystals to some mediocre gadget and putting an astronomical price on it. I swear you see some variation on this [...]
THE HORROR, THE HORROR. IT NEVER ENDS.
- 07.27.07
- Publicity
- No Comments
Do I even need to say it anymore? For the umpteenth time, sticking Swarovsky (it’s ALWAYS Swarovsky) crystals on a lame gadget and announcing some astronomical price for said bling is THE. LAMEST. P.R. STUNT. OF. ALL. TIME. Stop, OK? Just stop. Bling: Hello Kitty Swarovski Maneki Neto Doll is Yours for $66,000 – Gizmodo [...]
THE WORLD’S LAMEST P.R. STUNT IS BACK…SORT OF.
- 07.21.07
- Publicity
- No Comments
I keep telling you people that the World’s Lamest P.R. stunt is taking some normal gadget, cover it with Swarovsky crystals and announce that you’re selling it for some astronomical price. Here that lame-ass stunt again. Oh wait, this time it isn’t SWAROVSKY crystals. Hmm, now I have a dilemma. Is it still the World’s [...]

